Isabella has been working with Potent since 2014, however she’s been a cannabis connoisseur for as long as she can remember. Isabella is a talent manager by day and Potent brand manager by night. In collaboration with Mike, Isabella is responsible for developing and executing brand strategies as well as producing cannabis-centered content for the brand. She also develops/maintains strategic partnerships with other cannabis brands. If you are interested in a brand partnership with Potent, please use our contact us form to get in touch with Isabella.